
Franchise sales conferences are packed and lead channels are full. There is more interest in starting a business than ever before. But net franchise unit growth remains flat. Why?

In this podcast we talk about private equity in franchising, pros and cons, mistakes, the impact on franchisees and other stakeholders, and how prospective franchisees can use PE techniques to make better franchise purchase decisions. We also talk extensively about emerging brands, things to avoid, and recruiting that first brave franchisee.

Each year, 1851 Franchise does a roundup of the most influential and successful women in the franchising industry. In this installment, we speak with Alicia Miller, founder and managing director of Emergent Growth Advisors.

New California Proposal Would Require 3rd Party Franchise Sales Disclosure

Big Money in Franchising: Scaling Your Enterprise in the Era of Private Equity achieved #1 Best Seller status in the Business Franchise category, only two days after officially launching on Amazon. #bigmoneyinfranchising #franchising #privateequity #peprofitladder

Alicia Miller, an author, joins the podcast to walk us through insights about private equity in franchising (at both the franchisor and franchisee level). Alicia has analyzed private equity’s extensive involvement in franchising and offers a candid under-the-hood perspective that hasn’t been very public before. Alicia has deep ties within the private equity and franchising world. She’s also just released a book that covers this very topic called “Big Money in Franchising: Scaling Your Enterprise in the Era of Private Equity.” This episode is packed with nuggets and takeaways anyone involved in (or considering getting involved in) franchising can benefit from.

Join us in this captivating interview with Alicia Miller, the brilliant mind behind Emergent Growth Advisors, as she uncovers the dynamic world where franchising meets private equity! As a former multi-unit franchisee turned Managing Director, Alicia brings unparalleled expertise to the table. Discover her journey, motivation behind writing a book, and invaluable insights into the intricate realms of ground-up franchise development versus acquisition strategies. In this enlightening conversation, Alicia delves into her current endeavors with private equity funds and franchise brands, shedding light on distinguishing franchise investment strategies and the pivotal role of boards in shaping franchise brands. Reflecting on her rich experiences, Alicia offers nuggets of wisdom and indispensable advice, underlining the significance of advisory boards and independent associations in navigating the ever-evolving franchising landscape.

Alicia Miller was named to SEOSamba's Top 100 Franchise Influencer list for her passion for the franchise sector and relentless pursuit of excellence in franchising.

Mark Twain is reported to have said, "During a gold rush, its a good time to be in the pick and shovel business." Home services is probably the biggest gold rush in US franchising at the moment. This week Roark-backed ServiceMaster announced that it struck a multi-year agreement with Ace Hardware. ServiceMaster franchisees can now buy equipment and supplies through Ace. This one is interesting because Ace outlets are locally owned and the company itself is a cooperative. Ace has made acquisitions including the Handyman Matters franchise in 2019 and a portfolio of HVAC companies in 2023. There is also private equity activity at the unit level. For example, JPB Partners owns a number of stores and consolidated additional units last year. Could this be a "try before you buy" opportunity for the Ace co-op to see what it's like to work with Roark? Will this prompt other home services franchise platforms to get more aggressive around supply chain initiatives? #bigmoneyinfranchising #franchising #privateequity
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PE Profit Ladder® Market Watch Newsletter
PRIVATE EQUITY’S IMPACT ON FRANCHISING
EMERGING BRANDS
TRENDS
BUILDING SMART
PROSPECTIVE FRANCHISEES
TURNAROUNDS & CASE STUDIES